|
The Network of Themes; as an Operational Model for Constructing Discourse on the Year’s Slogans through the Agency of National Media
|
Hassan Khodadi *1   , Jahan Rezghi Shirsavar2 |
1- Assistant Professor of Political Science, Department of Islamic Studies, University of Mazandaran, Babolsar, Iran. (Corresponding Author). , h.khodadi@umz.ac.ir
2- Master’s Graduate in Political Science, Allameh Tabataba'i University, Tehran, Iran. |
|
|
Abstract: (1234 Views) |
By reflecting on the statements of Ayatollah Alozma Khamenei for several years, we can conclude that from his point of view, the successful and complete implementation of the macropolicies of the Islamic Revolution and, following it, the annual slogans can only be realized by turning them into discourse. The problem of this research is to extract and discover the elements of the operational model of discourse-making for the yearly slogan of with the agency of the national media. This research has been done by conducting exploratory studies and using the qualitative method of thematic analysis and by interviewing 21 experts in the field of media. The findings of the research show a three-stage model that includes "discourse processing", "discourse cultivation and dissemination" and "discourse refinement" respectively, each of these three consists of components that can be successfully used to change the yearly slogans to discourse through the agency of the media. national is increasing in the country. |
|
| Keywords: Ayatollah alozma Khamenei, Islamic Republic, Yearly Slogan, Discourse-Making, Themes Network, Discurse Cultivation and Diffusion, National Media. |
|
|
Full-Text [PDF 524 kb]
(1674 Downloads)
|
|
Type of Study: Research |
|
|
|
|
|
|
|
| Send email to the article author |
|
|
|
| Add your comments about this article |
|
|
|
